The session will be kicked off by Patagonia with the screening of their latest film on the role of quality and longevity in fashion. Patagonia speaker, Vanessa Rueber, will then give an overview of the brand's key activities to support clothing quality and longevity – including Mend, Repair program and ReCrafted project.

Following with discussion with local startups to explore the importance of durability, practicality and quality design when it comes to fashion. Attendees will walk away learning how to determine a quality product and to fall in love with slow fashion through the concept that by keeping what we wear longer, we actually buy less.

Note that your ReGen Basel ticket includes a Day Pass to cowork at Impact Hub Basel to connect with a network of impact-driven organisations and inviduals!

Agenda
17:45 - Doors open
18:00 - Intro
18:15 - Patagonia Film Screening
19:00 - Patagonia speaker Vanessa Rueber to introduce their Mend and Repair Program and ReCrafted
19:15 - Discussion with Patagonia and local startups
19:45 - Q&A
20:00 - Networking Apéro

*ReGen Basel - Building a Regenerative Community is a collaborative series between Impact Hub Basel, reVyven and Beth Durent Circularity. ReGen Basel's purpose is to raise awareness about the environmental impact of consumer products and systems by creating a forum for local networks to connect, collaborate, and take action to contribute toward the transition of Basel to a more regenerative system